Security Specialization for Account Managers Bootcamp - ASAEAM

The Security Specialization helps the partner focus on customer business outcomes, threat-centric and zero-trust solutions and to make it easier for the partner to receive additional incentives on next-generation security solutions from Cisco.

This intensive bootcamp-style course will help attendees prepare for the ‘Security Architecture for Account Managers (ASAEAM 700-760) Pearson-Vue exam.

Audience:

Channel Partner Account Managers (AM) and other customer-facing team members who are assigned to fulfil the AM requirements for the Cisco Express Security specialization.

Length:

1 day

The Security Architecture for Account Managers (ASAEAM 700-760) is a 90-minute exam for the required knowledge across the Cisco Security portfolio for a registered partner organization to obtain the Security specialization in the AM role.

To help attendees expeditiously prepare for success with this exam, this intensive bootcamp-style course will review the following key topic areas: -

Threat Landscape and Security Issues

• Consider the role of digitization in cyber security
• Solution fragmentation issues
• The 8 attack vectors and solutions areas to mitigate
• Common seller and customer obstacles

Why Sell Cisco Security

• High-level overview of the Cisco Security Solutions Portfolio and how they align to customer business outcomes
• Flexible purchasing models
• Opportunity Incentive Program (OIP) overview

Navigating customer conversations

• IoT layers and related complexity
• Centralizing control through unified management
• Web & Email security products
• Cloud security products
• Network security products
• Advance Threat products
• IoT security products
• Use-cases examined

Competitive differentiators

• Delivering the best value
• Best of breed vs an integrated approach
• The ideal security provider
• Cisco’s resources & support

IoT Security

• IoT customer conversations
• IoT layers and related complexity
• IoT use-cases
• Competing priorities of IT and OT
• How to secure IoT deployments with Cisco

Zero Trust Security

• Limitations of traditional perimeter security
• Changing the philosophy
• Threat Centric vs. Trust Centric
• Industry perspectives
• Secure access areas considered
• Reduce attack surface by segmentation
• Tetration security posture and traffic analysis
• Managing data access policy consistently
• Remediating network, cloud, and endpoint threats

Securing Next Generation Networks

• Legacy approaches and related risks
• Critical network challenges
• Starting at the Fabric level
• ACI security
• SD-WAN security
• Visibility & Enforcement

Cisco Security Solutions Portfolio

• Overview of the security solutions portfolio
• Cisco Talos capabilities
• Key advantages of the security solutions portfolio

Course Conclusion

• Available sales tools and other resources
• Partner Contacts
• Practice exam questions
• A review of exam best practices.

Finally, to take the ‘Security Architecture for Account Managers’ (ASAEAM 700-760) Pearson-Vue exam.